Bird SMS

Bird SMS helps sales and support teams send SMS from Bitrix24 without manual work. It is built for businesses that use CRM automation and want messaging tied to workflows and CRM records. This reduces  routine tasks and keeps outreach consistent.

Why businesses use it

When SMS is handled outside the CRM, teams lose time and context. This integration keeps SMS inside Bitrix24 and supports automated communication.

Business value

• Less manual SMS sending with automation rules

• Faster follow‑ups on leads and deals

• More consistent customer communication

• Ability to run automated SMS steps in a sales funnel

Common use cases

• Send automated SMS from CRM automation rules

• Trigger SMS from workflows and CRM detail forms

• Run SMS campaigns in CRM Marketing

• Use SMS in sales funnel automation

• Test SMS delivery before launch

How it works

Install the app from Bitrix24 Marketplace, authorize your Bird account, and paste the API key into the app. Set the Originator (sender): a phone number with country code or an alphanumeric string up to 11 characters; if you use Sticky‑VMN‑as‑a‑Sender, set Originator to “inbox.” Use the Test button to send a trial SMS; after a successful test, you can send SMS via Bitrix24 automation rules and workflows. The  app works with Bitrix24 commercial plans only. Free plan users can test it during the trial period and then upgrade to a commercial subscription.

FAQ

We need automated SMS from CRM. Can Bird do that?

Yes. Use Bird as the provider in Bitrix24 automation rules and workflows.

What should we use as the sender ID?

Use a phone number with country code or an alphanumeric string up to 11 characters; for Sticky‑VMN‑as‑a‑Sender use “inbox.”

Can we test SMS before going live?

Yes. Use the Test button to send a trial SMS and confirm delivery.